SATW | SATW Associate Requalification Form

Associates Council members must be one of the following:‎

Employed by a Destination Management Organization representing a city, state, ‎region or country.‎
Own or are employed by a public relations firm that specializes in travel ‎publicity/marketing for destinations, hotels/resorts, tour operators, airlines, cruise ‎lines, attractions.‎
Own or are employed by a travel-related company (hotel/resort, tour operator, ‎airline, cruise line, attraction) and are a primary media contact.‎

If you handle tourism public relations for a U.S. state or Canadian province; ‎national; and international, regional or local DMOs or CVBs; or are a PR ‎professional employed by a hotel chain, airline, or cruise company, you are not ‎required to provide media clips or contacts below. Only proof of employment is ‎required.‎

NOTICE: Falsification of requalification documents is considered a Code of Ethics ‎violation and may result in your dismissal from SATW.‎

Please complete the form in order to complete your requalification.

Name(Required)

First Last

Email(Required)

Enter Email Confirm Email

Are you partially or fully requalifying(Required)

Are you partially requalifying (providing partial membership requalifications and will be requalifying again in 2021) or fully requalifying (providing full membership requirements and if approved, not requalifying until 2023)?

Partially Requalifying

Fully Requalifying

I handle an international, national, state, provincial, regional or local DMO or CVB or I am a PR professional employed by a hotel chain, airline, theme park or cruise company

Contact info for three media contacts from the 12 months ending June 30, 2021, ‎and,‎
Requalification REQUIRES four clips (print/broadcast/online) of media coverage ‎from the 12 months ending June 30,2021 for the travel destination(s) and/or ‎client(s). Each clip must be the product of a separate release/trip and each from ‎different authors and outlets. This may be from the same contacts identified ‎below, or different media. Please upload files or paste links in the below fields.‎
Proof of current employment at a DMO, PR firm, or travel-related company. ‎Ideally, this is a letter from the president of the organization or a senior officer ‎above you. If you are the president (or similar) of the organization, a letter stating ‎so on company stationery will suffice.‎‎

Contact information for 12 travel media contacts (writers, photographers, editors, broadcasters) with ‎whom the applicant has worked within the past 12 months, and results of that interaction. Include name, ‎phone, email and website, if applicable.‎‎‎
Twelve clips (print-broadcast-online with circulation/traffic stats) of media coverage received over the ‎past 12 months for your travel destination(s) and/or client(s) and describe how this resulted from the ‎applicant’s public relations efforts. No more than two clips may be submitted from one release/press trip ‎and only one clip per person per release/press trip. Online copies of articles published in print outlets are ‎acceptable, provided they indicate when the article appeared in print. (Note: For vacation time-‎share/fractional or other real estate-type lodging, the clips must reference/emphasize the destination and ‎the property, not the real estate portion.)‎‎
A summary of 12 public relations activities performed in the past year on behalf of the client(s), such as ‎media functions/visits organized, press trips hosted and press materials created and distributed.‎‎‎
Proof of current employment at a DMO, PR firm, or travel-related company. Ideally, this is a letter from ‎the president of the organization or a senior officer above you.‎‎

Select One(Required)

I am employed by a Destination Management Organization representing a city, state, region, or country

I own or am employed by a public relations firm that specializes in travel publicity/marketing for destinations, ‎hotels/resorts, tour operators, airlines, cruise lines, or attractions

I own or am employed by a travel-related company (hotel/resort, tour operator, airline, cruise line, attraction), ‎and I am the primary media contact

Do you handle an international, national, state, provincial, regional or local DMO or CVB; or are a PR ‎professional employed by a hotel chain, airline, theme park or cruise company?‎

Yes

Name of DMO/PR Firm/Company:(Required)

Dates of current position:

Please upload proof of current employment at a DMO, PR Firm, or travel-related company (i.e. a letter from ‎your employer on company stationery):‎(Required)

Accepted file types: pdf, doc, docx, Max. file size: 1 MB.

Media Contacts

Add Media Contacts

3 for partial requalifications, 12 for full requalifications

Name

Website

Phone

Clips

Add Clips:

4 for partial requalification, 12 for full requalification (If Clips are web-based, please insert URLs in section below)

Drop files here or

Max. file size: 50 MB, Max. files: 12.

Web-based Clips

4 for partial requalifications, 12 for full requalifications

Please list a summary of 12 public relations activities:

Or, for Associate Council members between jobs, please check one of the following

I am newly employed and do not yet have published credit. I started in my current position on (enter date below). I understand I have 12 months from that date to provide proof of new employment to SATW.

I do not currently have a salaried position; I left my last position on (enter date below). I understand I have 12 months from that date to secure a new position in order to maintain my Associates Council status.

For Associate Council members between jobs (enter date below):

Comments

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